Bas Muller
Never ending blabla…
To promote In This Light And On This Evening the new album by its band The Editors, Sony Music has turned to an unusual media channel: Google Street View... This is how it works: a cleverly hacked version of Google Street View ...
View Google Street View: destination The Editors new album →
Wunderbar. That’s probably what folks at Sony Germany are saying with this YouTube based promotion, almost a website inside a video, an evolution of the previous Boone Oakley website. httpvh://www.youtube.com/watch?v=CQ1HZlazRaU Using YouTube annotations is not new, but the integrated interactive quiz is worth mentioning for this campaign promoting the ...
In Sweden, Lowe Brindfors has launched a new brand campaign for Saab featuring a TV spot and a website that want to remember consumers how cool and fascinating the brand is. The starting point maybe is a bit ambitious, but the result is astonishing. As said, the first piece is ...
In Germany Deutsche Bahn (German railway company) some time ago has released a beautiful educational video that explains the benefits of an environmentally conscious behaviour. Of course the video suggests that travelling by train produces less CO2 than travelling by car or by plane. The interesting aspect of the project is ...
Beck's the InBev UK-owned beer brand, has created a series of limited edition bottle labels to support its "Music Inspired Art" campaign. The activity, commissioned by Lexis PR, features four different designs created by musicians LadyHawke and Hard-Fi. ...
It has been around since a while. This is the official video of the new GirlsLoveDJs compilation CD. The video contains mix 2 of the CD and is mixed by Rubywax & Missinglinks. Just sit down and watch the video. httpvh://www.youtube.com/watch?v=Pg4KUq7G_qs Buy the CD at http://girlslovedjs.com
Bruno Kammerl built the biggest waterslide on earth and the test run was more than successful httpvh://www.youtube.com/watch?v=lkwh4ZaxHIA When visiting his website it made me think differently... Some other true or fiction movies: httpv://www.youtube.com/watch?v=oiNaadVOQEM httpv://www.youtube.com/watch?v=-prfAENSh2k
Boondoggle is the agency behind the extraordinary Axion Concerts banners campaign that have been awarded in every single competition this year. And they came up with this funny video to celebrate the Lions they've won... httpvh://www.youtube.com/watch?v=DlFzAMFq-N0 via
The new Passat EcoFuel is powered by biogas and emits just 20g CO2 per km. We illustrated just how little this is by comparing it to human emissions, which is about 0.05g per breath. An online application called the jazz calculator was created, where users could compare the emissions of a ...
Nike is doing something for Lance Armstrong in the Tour De France at the moment. It is based on the current livestrong campaign “Its about …”, as well as inspirational 30” and 60” spots and web films, ...
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