Bas Muller
Never ending blabla…
Much like last year (yes, it is a whole year since these little suckers last hit the shelves) the website cremeegg.co.uk is acting as a hub for all activity and content. Here you can find Goo on the Box - ...
There has been quite a lot of buzz around the initiative. The idea is great, if not only because it got a lot of people talking about it and buying the magazine to discover it. But it is more an advertising ...
Adidas sponsors the New Zealand national rugby team, also called the All Blacks. The All Blacks are notoriously famous for their haka (a Maori dance) before each international match. Adithread The first user generated campagn with the All Blacks was Adidas’s ...
What do you get if you cross football with Guitar Hero? Football Hero of course! Leicester rockers Kasabian have produced a promo vid for their latest single ‘Underdog’, which shows a group of sharp shooting freestyle footballers hitting notes on a giant ...
From Autopia’s "Most Annoying Promotion Ever" department comes this dispatch from Lancaster, California, where Honda’s marketing team joined forces with the city to turn a stretch of road on the edge of town into a giant LP that plays "The William ...
Word of advice: don’t miss too much answers or you’ll have to watch some humiliating performances by one of ours. Do the Trivial Persuit Experiment
These days we had our share of new social web services, with Mashable or Techcrunch feeding us daily with some new shiny object. Nonetheless, some brands venture into this competitive territory ...
Pepsi said: "We didn't want our cans to feel left out this Halloween, so we dressed them up, too. Look for these limited edition Pepsi cans in the Halloween Section of your local Walmart." The Internet said: "Instructions when packing on the shelves: ...
The digital outdoor and online campaign, created by integrated ad agency Albion, features the strapline "Personality Allowed". Albion said that while sourcing creative ideas for the airline's campaign, it came across a tweet by a customer who had just flown with Air New Zealand. The tweet said: "Just flown Air New Zealand ...
In a recent interview with The Associated Press, Steve Ballmer scorns the idea that smart phones could unseat PCs as the technology of choice for on-the-go consumers. Let's face it, the Internet was designed for the PC. The Internet is not designed for the iPhone," Ballmer said. "That's why they've ...
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