Nation of Go

These days we had our share of new social web services, with Mashable or Techcrunch feeding us daily with some new shiny object. Nonetheless, some brands venture into this competitive territory and create their own experiences, particular when there’s one dedicated set of consumers who share a common passion.

Such is the case with Nation of Go, a Google Maps mashup sponsored by BF Goodrich. Below an introduction movie

There’s also a free mobile app to track drives, trails and racetracks and automatically upload them to one’s profile, with support for geo-tagged photos. It a nice example, this one from BFG really. Shame it’s only for North America.

Source: Creativity Online